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Short-date deals on organic ready to feed formula — exactly the same pre-mixed bottles at a lower price, because the best-before date is a little near ... Read more Short-date deals on organic ready to feed formula — exactly the same pre-mixed bottles at a lower price, because the best-before date is a little nearer. A smart way to save if you'll use it soon.

Short-date deals on organic ready to feed formula — exactly the same pre-mixed bottles at a lower price, because the best-before date is a little nearer. A smart way to save if you'll use it soon.

What is a short-date deal?

Short-date products are approaching their best-before date, so we discount them to make sure good formula doesn't go to waste. The formula is identical to our full-price stock — only the remaining shelf life is shorter.

Is short-date formula safe?

Yes. Unopened and used within its best-before date, short-date formula is exactly as safe and nutritious as any other. Just check that the date gives you enough time for your baby to finish it comfortably.

Ready to feed convenience

Like all ready to feed bottles, these come pre-mixed — just open, pour and feed. Ideal for travel and night feeds.

More ways to save

Browse all current deals, or save up to 30% with a subscription on your regular formula.

الأسئلة الشائعة

Why is short-date formula cheaper?

Because the best-before date is nearer — the product itself is identical to full-price stock.

Is it safe to use?

Yes, when unopened and used within the best-before date. Check the date suits your timeframe before ordering.

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